Notes on logos, briefs and the panel from the LogoPanel team.https://logopanel.tech/https://logopanel.tech/blog/northloop-a-bike-share-logo-from-brief-to-station-sign/https://logopanel.tech/blog/northloop-a-bike-share-logo-from-brief-to-station-sign/How a three-person team briefed the panel, argued with the critic, and took the mark onto signs, fenders and posters.Tue, 20 Oct 2026 00:00:00 GMTCase studieshi@logopanel.tech (Linda Park)https://logopanel.tech/blog/how-to-write-a-brief-the-panel-cant-misread/https://logopanel.tech/blog/how-to-write-a-brief-the-panel-cant-misread/Six steps, and only the first one is required. What to lock, what to leave open, and how to tell the panel what you don't want.Wed, 14 Oct 2026 00:00:00 GMTGuideshi@logopanel.tech (Maya Okafor)https://logopanel.tech/blog/why-every-concept-comes-with-its-reasons/https://logopanel.tech/blog/why-every-concept-comes-with-its-reasons/Each direction carries the argument that produced it, so you can disagree with the reasoning, not just the picture.Fri, 02 Oct 2026 00:00:00 GMTProducthi@logopanel.tech (Derek Lin)https://logopanel.tech/blog/what-the-critic-is-for/https://logopanel.tech/blog/what-the-critic-is-for/The specialist whose job is to say no, and why the panel argues better with one.Fri, 25 Sep 2026 00:00:00 GMTBehind the panelhi@logopanel.tech (Erin Walsh)https://logopanel.tech/blog/five-mockups-one-mark/https://logopanel.tech/blog/five-mockups-one-mark/A sign, a fender, a poster, a header and a letterhead. What each one told us about the mark.Fri, 18 Sep 2026 00:00:00 GMTCase studieshi@logopanel.tech (Linda Park)https://logopanel.tech/blog/wordmark-emblem-or-monogram/https://logopanel.tech/blog/wordmark-emblem-or-monogram/Seven logo types, when each one works, and why you can pick up to two.Fri, 04 Sep 2026 00:00:00 GMTGuideshi@logopanel.tech (Maya Okafor)https://logopanel.tech/blog/focus-groups-first-reactions-before-you-commit/https://logopanel.tech/blog/focus-groups-first-reactions-before-you-commit/How LogoPanel writes a group from your audience, and why its votes stay apart from your team's.Fri, 28 Aug 2026 00:00:00 GMTProducthi@logopanel.tech (Derek Lin)